215-acre mixed-use on former EDS campus: AT&T consolidating 3 DFW locations to $1.35B, 2M SF, 54-acre global HQ (10,000+ jobs by 2039), plus NexPoint life sciences hub with 4M+ SF biotech, 30,000 jobs
Sofee’s read
This just became Plano's safest bet. Before AT&T, TRQ was a biotech gamble.
$4.0B
2025–2035
AT&T $1.35B HQ approved, $20M incentive approved Feb 2026, rezoning finalized, EDS demolition underway, partial occupancy H2 2028
What could happen
If it goes well
AT&T's 6,000 workers need housing, restaurants, schools. West Plano (Willow Bend, Kings Gate, Deerfield) sees immediate demand pressure. NexPoint's biotech vision benefits from AT&T's gravitational pull—talent attracts talent. By 2030, this corridor rivals Las Colinas for corporate prestige but with better schools and newer housing stock. Home values in affected ZIPs (75024, 75093) rise 15-25%.
Watch out for
AT&T has committed publicly—low failure risk on the HQ itself. The real question is whether NexPoint's biotech vision materializes alongside it, or if AT&T's presence crowds out the innovation narrative. Worst case: it becomes another corporate campus without the 'research quarter' differentiation. Still valuable, but not transformational.
What this means if you buy nearby
AT&T Changes Everything: In January 2026, AT&T announced it's consolidating 3 DFW locations into a new 54-acre global HQ on this campus. That's ~6,000 workers leaving downtown Dallas for Plano. Combined with NexPoint's biotech vision, this 215-acre site is now the most consequential corporate campus in North Texas.
Dual Anchor: You now have telecom giant AT&T (Fortune 500, stable) + life sciences ambitions (high-growth, higher-risk). That's a compelling hedge—if biotech struggles, AT&T provides stability. If biotech succeeds, it's a bonus.
Timeline: AT&T targeting partial occupancy H2 2028. Expect rezoning news in Feb 2026. This is happening fast.
Where it stands
Tax incentive approved
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What is daily life like in 75024?
Texas Research Quarter touches this ZIP. The profile covers price, schools, commute and the honest tradeoffs.
Sources
Other Plano projects
Timelines shift. Every figure carries a source and a verified date.